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Transformacja cyfrowa / automatyzacja procesów. Czas czytania: ok. 7 minut
Od animatora do projektanta zmiany. Szkolenia i rozwój kadry instytucji kultury.
Ostatnie kilka lat zmieniło strukturę odbiorców instytucji kultury w Polsce. Starzejące się społeczeństwo, rola seniorów jako aktywnej grupy uczestników, zainteresowania kwestiami dostępności, nowe oczekiwania rodzin z dziećmi, a z drugiej...
Dostępność cyfrowa – o emocjach, barierach i odpowiedzialności. Rozmowa z ekspertem.
„Najważniejsze jest jednak to, aby dostępność traktować jako proces rozwoju, a nie jednorazowe zadanie. Nawet niewielkie działania, jeśli są prowadzone systematycznie, pozwalają w stosunkowo krótkim czasie znacząco poprawić jakość i...
The Website as the Key Driver of B2B Sales: How to Increase Revenue and Build Customer Loyalty
A website is a strategic asset in the B2B landscape. Integrating it into the overall business strategy—as a tool for sales, marketing, internal communication, and customer purchasing support—has become a necessity.
How can I increase the conversion rate of my website?
We suggest a few points worth including in your action plan. A high conversion rate is (one of) the goals, and it may change over time. Conversion should always be aligned with your current business objectives. A common mistake is to assume...
A new company website designed as an active element in the sales process
In large organizations, every change is a process—often complex, multi-stage, and requiring the involvement of multiple departments. Company structures and service scopes are usually extensive. If your organization is undergoing...
Workshops and training for cultural professionals – we provide fresh ideas for action, inspire change, and offer guidance on how to promote a cultural institution.
If you are part of a cultural institution team, you are likely managing multiple tasks across different areas simultaneously, working within a set organizational structure – one you may not influence – and collaborating with various...
A multidimensional digital project – digital storytelling in practice
Digital storytelling is a powerful way to reach audiences with meaningful, high-quality content while building an emotional bridge between creators and viewers. But how can we truly engage people and foster loyalty? In a world overflowing...
Online business process management – a way to eliminate manual and time-consuming tasks
With solutions such as online forms, web applications, price comparison tools, or order management systems, you can not only streamline your business operations but also enhance its efficiency and competitiveness.
I have an idea for a mobile app, but I don't know where to start?
Terms like MVP, prototype, or wireframe can feel like a foreign language. We’re here to help you navigate it. A great app idea needs more than inspiration — it needs a smart game plan.
User interviews – how well do you really know your target audience? Are user research sessions worth the effort?
User interviews as a way to reduce the risk of poor business decisions.
A website as an expression of the brand
Take a moment to think of your website as one of the first touchpoints with your brand. It’s often the very first element that begins to build trust. What kind of impression does it make on your audience?